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Technical SEO

Crawlability, speed, schema, and indexation fixes on custom Django stacks, not backlink packages.

  • Core Web Vitals, crawlability, schema, canonicals, and sitemaps on Django stacks.
  • Indexation fixes in Search Console, not backlink packages.
  • URL migration discipline when structures change.
  • JSON-LD and llms.txt done correctly on custom code.
  • Engineers fixing render and server issues, not content farms.
40+ projects since 2022 IST · daily sync NDA-ready
View featured case study
Founder-led team · Surat, India · English-first delivery
WHAT WE OFFER

What we deliver for technical seo

Core deliverables

  • Search Console audits
  • Core Web Vitals fixes
  • JSON-LD & sitemaps
  • Canonical & redirect hygiene
  • llms.txt & structured data

Why teams choose this engagement

  • Structured discovery workshops and requirements docs
  • Test plans and automated regression suites
  • Retainer hours with defined response windows
  • Technical SEO and performance fixes on live stacks
CHALLENGES

Problems we solve in technical seo

  • Traffic dropped after redesign

    URL changes without redirects and canonicals destroy indexation. We fix crawl paths on live Django stacks.

  • Core Web Vitals failing on product pages

    Render-blocking assets and slow server responses need engineering fixes, not content farm tricks.

  • Schema and sitemap errors in Search Console

    JSON-LD mistakes and stale sitemaps confuse crawlers. We validate structured data on staging before prod.

  • Marketing wants rankings, not crawl fixes

    We focus on indexation, speed, and schema engineers control, not backlink packages or guaranteed positions.

OUR APPROACH

How we build technical seo

Founder-led engineers in Surat (IST) with morning and end-of-day updates so distributed product owners stay in the loop.

We are engineers, not an SEO agency, technical SEO is what we actually fix: Core Web Vitals, crawlability, schema, canonicals, sitemaps, and render performance on Django sites.

We will not sell you backlink packages. We will fix why Google cannot index your product pages cleanly.

Marketing and product sites with indexation or performance warnings.

CRAWL

Indexation engineers fix

Technical SEO on custom Django stacks: canonicals, redirects, sitemaps, and Search Console remediation. We measure before/after on CWV and crawl stats, not vanity keyword promises.

  • URL migration with 301 maps and QA
  • JSON-LD and llms.txt implemented correctly
  • Server and template fixes for render performance
PERFORMANCE

Speed that Google can crawl

Product and marketing pages need LCP and CLS fixes in code, not plugins alone. We work alongside your content team with engineering-owned changes tracked on staging.

  • Core Web Vitals tracked before and after
  • Canonical and hreflang hygiene when multi-region
  • Honest limits: we do not guarantee rank one
INDUSTRIES

Where we apply technical seo

Vertical experience from shipped products, not generic claims.

WHY US

Why teams choose us for technical seo

Six reasons founders and product leads pick us over a generalist shop - scoped to how we deliver this engagement.

  • Technical not content PPC

    We fix why Google cannot index product pages cleanly.

  • Before/after metrics

    CWV and crawl stats tracked on staging and prod.

  • Migration safety

    Redirects and canonicals when marketing restructures URLs.

  • Honest limits

    We do not guarantee number-one rankings.

  • QA as release gates

    Automated regression on critical paths, not manual-only before every deploy.

  • Continuity matters

    Same team that built it when we can - context saves time and mistakes.

HONEST FIT

Is this for you?

Good fit

  • Your marketing site is slow or has indexation warnings in Search Console.
  • You launch new URL structures and need migration discipline.
  • You want JSON-LD and llms.txt done right on a custom stack.
  • Search Console shows crawl, index, or CWV issues on a custom stack.
  • You are migrating URLs and need redirect discipline.
  • You want schema, sitemaps, and render performance fixed by engineers.

Probably not

  • You need content writing and PPC campaigns only.
  • You want guaranteed #1 rankings.
  • You need content writing, PPC, or backlink packages only.
  • You want guaranteed #1 rankings regardless of competition.
  • You run a hosted site builder with no code or server access.
HOW WE WORK

Delivery process for technical seo

How we fix crawl, speed, and schema issues on custom sites.

Written scope, response windows, access checklist, and NDA before repository changes. Severity definitions and communication channel agreed with your product owner.

  1. Technical audit

    Written scope, response windows, access checklist, and NDA before repository changes. Severity definitions and communication channel agreed with your product owner.

  2. Prioritized fixes

    We audit dependencies, test coverage, and critical user paths on your live or staging stack. Baseline report ranks risks so patch and release work targets what matters.

  3. Validate

    Patch schedule, release gates, and named engineers when possible on your thread. Regression expectations documented before the first production push.

  4. Handover

    Changes on branches with PR review, staging verification, and concise status updates. Hotfix lane documented separately from scheduled releases.

TECHNOLOGIES

Stack for technical seo

Tools and runtimes we use on this type of engagement - chosen for production delivery, not slide-deck logos.

  • Django
  • PostgreSQL
  • Nginx
  • HTML5
WORKFLOW

How we work on technical seo

  • Ticket triage

    Prioritized queue with severity and response targets.

  • Patch cadence

    Dependency updates on a schedule you approve.

  • Retainer channel

    Named engineer when possible on your thread.

  • Discovery sessions

    Workshops recorded with written outputs.

DEPLOYMENT

Production discipline for technical seo

  1. Release gates

    Regression suite green before every production push. Critical user paths automated; manual-only checks called out in writing.

  2. Hotfix path

    Documented fast lane for critical production fixes with post-incident review. Separate from scheduled patch cadence so emergencies do not skip tests entirely.

  3. CVE response

    Patch, test on staging, then promote with notice to your team. Severity-based response windows agreed in the retainer scope.

  4. SEO deploy checks

    Canonicals, redirects, and sitemap updates verified after go-live. Staging crawl checks before production when technical SEO is in scope.

OUTCOMES

Track record from technical seo

Metrics from shipped products and active engagements - not slide-deck claims.

40+
Retainers and QA engagements
SLA
Response windows in writing
IST
Morning & EOD sync
Same team
When continuity allows
CASE STUDIES

Proof from technical seo

Real products we shipped for founders in the US, UK, and Europe.

Teams hiring for support or QA ask whether we stay after launch - with written SLAs, regression gates, and engineers who know the codebase.

  • Original agency disappeared

    We offer retainers with engineers who know the stack - continuity in the cases below.

  • Regressions slip to production

    QA engagements include automated gates on critical paths before release.

  • SEO dropped after a redesign

    Technical SEO work includes crawl fixes and CWV on live Django stacks.

Riyaah - SparkScribe Technologies case study AI & ML · Consumer App
E-commerce / Beauty Ongoing

Riyaah

Premium beauty e-commerce for Saudi Arabia with AI consultant Rima

What they needed: Riyaah needed a commerce platform that could handle a large curated catalog, regional payment and delivery rules, and an AI-assisted shopping experience — Rima — without sacrificing checkout reliability during peak campaigns. Off-the-shelf themes could …

Our approach: Before build, SparkScribe worked with Riyaah to translate their E-commerce Platform goals into an actionable plan — not an off-the-shelf template.Discovery & planningMapped KSA delivery zones, authentic brand sourcing, and checkout rules before choosing storefront …

Riyaah.sa is a curated beauty marketplace for KSA — skincare, makeup, fragrance, and haircare from global brands with same-day Riyadh delivery, nationwide shipping, and an AI beauty consultant for product discovery.

  • Python
  • Django
  • payments
  • AWS
  • React
View case study
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Hire us

Engagement models for technical seo

Technical SEO as fixed-scope audit and fix sprints on Django and custom stacks.

  • Fixed-scope project

    Discovery, written requirements, and milestone billing. Best for MVPs, redesigns, and integrations with a defined end state.

    • Duration: Phased milestones
    • Working: Sprint plan agreed upfront
    • Billing: Per milestone or phase
    • Timeline: Based on signed scope

  • Dedicated squad

    A focused engineering squad on your product: weekly demos, shared backlog, and one accountable team when scope evolves.

    • Duration: 8 hrs/day · 5 days/week
    • Working: ~160 hrs/month capacity
    • Billing: Monthly invoice
    • Timeline: Sprint-based delivery

  • Part-time retainer

    Smaller monthly hour buckets for fixes, dependency updates, and enhancements, with the same engineers when possible.

    • Duration: 4 hrs/day · 5 days/week
    • Working: ~80 hrs/month
    • Billing: Monthly retainer
    • Timeline: Ongoing support window
Mutual NDA before codebase access Morning & EOD IST sync Written scope before sprint one
FAQ

Questions about technical seo

What prospects ask on a first call about this service: scope, timelines, fit, and how we work.

  • Scope & pricing
  • Delivery process
  • Handover & IP
  • NDA & quality gates
  • Written scope before sprint one milestones, owners, and what stays out of v1 are documented before build starts.
  • Weekly staging demos with the engineers writing your features, not a status deck relay.
  • Your IP in the contract code, designs, and docs transfer to you on agreed milestones.
  • Mutual NDA upfront before you share product details, credentials, or repository access.

5 questions

What is included in a technical SEO audit?

Crawlability, Core Web Vitals, schema, index coverage, and prioritized fix list with effort estimates.

Do you implement fixes or only report issues?

Both scoped upfront. We prefer fix sprints on stacks we know so changes ship, not sit in a PDF.

Can you SEO-fix a Django or custom app, not just WordPress?

Yes. Template performance, caching, redirects, and structured data on custom stacks are our usual work.

How do you protect rankings during a migration?

Redirect maps, staging checks, and post-launch monitoring with rollback criteria if traffic drops abnormally.

What proof do we get that SEO work helped?

Before/after CWV, index status, and agreed KPIs from Search Console on priority templates.

GET STARTED

Search Console warnings? Let's fix the stack.

Share your Django (or custom) site, indexation issues, and recent migrations. We fix crawlability, schema, CWV, and sitemaps - not backlink packages.

  • Technical SEO for engineering-led teams.
  • Canonicals, redirects, and render performance.