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CASE STUDY

Riyaah – Beauty E-commerce Platform for Saudi Arabia

Web Application / Mobile Application / AI

Beauty E-commerce Platform

  • Web Application
  • Riyaah
  • Saudi Arabia / Remote

Riyaah.sa is a premium e-commerce platform in Saudi Arabia specialized in AI-powered beauty and skincare shopping.

Project overview

Riyaah is a Saudi Arabia–based beauty and skincare e-commerce platform focused on fast delivery, personalized shopping experiences, and premium beauty products. The platform supports seamless online shopping across web and mobile applications while integrating AI-powered recommendations through the “Rima” assistant.

Worked on backend systems and API development using Python, Django, and DRF to support product management, customer accounts, order processing, and scalable e-commerce workflows.

Implementation details

About the Platform:

Riyaah provides customers with a modern beauty shopping experience through intelligent product discovery, personalized recommendations, and optimized order workflows. The platform combines scalable e-commerce infrastructure with AI-assisted shopping features to improve customer engagement and conversion.

The system supports large product catalogs, customer personalization, order lifecycle management, and cloud-native deployment workflows designed for reliable performance across high-traffic environments.


Key Contributions:

  • Developed REST APIs for e-commerce and customer workflows
  • Built backend services for AI-assisted product recommendations
  • Worked on scalable microservice communication and deployment pipelines
  • Developed systems for product management, customer accounts, and order workflows
  • Improved platform reliability using monitoring and cloud-based infrastructure
  • Contributed to AWS deployment and scalable backend architecture
  • Collaborated closely with frontend and product teams to deliver customer-focused features

Tech Stack:

  • Python
  • Django
  • Django REST Framework (DRF)
  • GraphQL
  • PostgreSQL
  • Pandas
  • Docker
  • AWS
  • Microservices Architecture
  • REST APIs
  • Cloud Deployment & Monitoring
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